Olympic warm-up 4: Coe and cola

Lots of discussion about corporate sponsorship in the run-up to the Games, some of it covered in this interview with Sebastian Coe, chairman of the organising committee. Would anyone want to wear a Pepsi T-shirt anyway?

(From BBC Radio Four’s Today programme on Friday, July 20.)

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s